Sunday 27 November 2011

The sexualisation/objectification of women in a music video.

Benni Benassi - Satisfaction

During this video, we see many examples of Goodwin and Mulveys theory on voyeurism and objectification of women. The video is based around the idea juxta position of women doing what would normally be seen as a mans job, labour. The objects the women are using can all be used as a euphamistic term for having sex.
The video is primarily aimed towards mens viewing pleasure as it is only females on screen, dressed in almost nothing. Mulvey would say that the women in this video have been turned into nothing more than a slab a meat for men to look at. The use of the close up in this video has more effect than any other video which wouldnt have women parading about naked as it is used to show off the features of the women such as the lips which sing the lyrics and their curves.
The camara movement during this video has given extra emphasis on their bodies as the camara tracks up the body while using slow motion from the legs to the face. This sort of shot is used while the women is dancing provocatively.

No comments:

Post a Comment